The current economic climate presents serious challenges to public transport operators:

• The need to match supply to demand expectations, ensuring service quality.
• Sustainable development and environmental protection.
• Competition from private transport.
• Quality of service provided.
• Decrease in the number of passengers.
• Decrease in profit margins.
• Employee merit management.
• Difficulties in obtaining metrics to enable management.
• Difficulties controlling fraud at the ticketing system level.
• Technological potential arising from fleet renewal.

The Counter solution provides companies with the means for a real time measurement of service demand, giving them the necessary conditions - by means of more efficient route distribution – to supply a better service to customers.

This increased efficiency also allows significant cost reductions, due to the fact that based on analysis of the number of passengers at a particular time and place, numbers of vehicles can be easily matched to demand across each of the routes followed.

How does Counter works:

• Know the schedules of highest demand.
• Know the bus stops with the highest number of users.
• Confirm the data retrieved by the ticketing system.
• Maximize the gains obtained by each route.
• Supply a better service to passengers, increasing their degree of satisfaction.
  

The system is designed to facilitate management and decision making processes, providing valuable information regarding the state of demand. At the same time it seeks to give a real time vision of the activity of vehicles and on the evolution of the number of passengers over a certain period of time.

Counter also guarantees more safety for both your drivers and passengers, allowing Security Forces to easily know the exact number of people on-board in case of emergency, ensuring efficient allocation of resources for a correct response to the occurrence.

Benefits:

The main benefits of using the Informer module are:

• Monitors and analyzes patterns of route use.
• Gives a daily picture of services.
• Allows a detailed analysis of the data.
• Provides constantly updated data.
• Allows gauging of marketing campaign successes, based on reliable data.
• Avoids fraud control at the ticketing system level.
• Allows knowing where to add or eliminate routes.
• No need for human intervention following installation. The data is collected, transferred and processed automatically.
  

As part of the XTraN Passenger system, Counter solution assures a contextualization of the information retrieved. This allows you to easily know to which vehicle the data refers, the date and time of collection and through GPS cross-referencing the exact spot at which passengers entered or left the vehicle. These data give managers a detailed picture of the dynamics of journeys made by users.